Trending...
- Private Offices, Virtual Offices & Meeting Room in Calgary Alberta
- Art Exhibition - David Mackenzie: Outside the Lines
- Axiros ACS solution enables Earth Broadband to manage multiple client devices and CPE on AX69
The Danish Data Protection Authority has taken a closer look at the Google Analytics tool, its settings and the terms under which the tool is supplied. On the basis of this review, Denmark's Data Protection Authority, Datatilsynet has concluded that the tool is illegal and cannot be used lawfully without additional measures.
SINGAPORE - DelhiScan -- Denmark's Data Protection Authority, Datatilsynet became the latest EU body to urge a halt to the use of Google Analytics for data transfers to the United States without further safeguards. Denmark's decision follows that of several other European countries and indicates more decisions are likely to follow, rendering the tool obsolete.
Datatilsynet has urged Danish companies to stop using Google Analytics and consider whether their potential continuing use of the tool is within the parameters of the EU General Data Protection Regulation (GDPR).
Data Protection Agencies (DPAs) are independent public agencies that oversee the implementation of data protection legislation through investigation and remedial powers. GDPR provisions are intended to safeguard European residents' privacy. This means, among other things, anyone should be able to access a website without worrying about their information falling into the wrong hands.
For Google Analytics users, the legal issue, which affects the entire EU and everyone around the world, revolves around user data being transferred to the US for processing by Google - an export of personal data that lacks adequate legal safeguards.
More on Delhi Scan
The Austrian Data Protection Authority made a ruling regarding the usage of Google Analytics back in January 2022. More rulings have since followed about the tool's usage, and not just by the Austrian DPA either. France's data protection watchdog, the CNIL, has also made judgments this year and in June they issued FAQs on "formal notices", which it delivered to numerous companies in France, requiring them to make their usage of Google Analytics legal. The Italian DPA most recently issued a ruling on the tool's usage in June 2022. In each of these situations, the supervisory authorities determined that using Google Analytics in the particular circumstances was illegal.
What to do if you're using Google Analytics
Datatilsynet could not provide much advice or measures on what to do if you are using Google Analytics. The best solution: stop using Google Analytics or you have to add reverse proxy and pseudonymization.
Adopt extra steps and put a plan in place in order to compliantly use Google Analytics.
If appropriate extra measures cannot be implemented, you must discontinue using the tool and find another product that does not abuse customer data and complies with the law.
About AesirX
AesirX is launching the world's first privacy-ensured solution series - resolving the problems of data abuse by providing 'as a Service' software that is legally compliant.
More on Delhi Scan
The privacy-by-design driven digital marketing solutions support businesses to achieve their business goals through the use of effective mature software.
Having developed successful digital solutions for over a decade, AesirX respects everyone's need for privacy by only ever utilizing 1st party actionable data that enhances the customer or staff experience.
AesirX offers all of its solutions as Free Open Source Software, changing privacy, Marketing Technology and the World Wide Web forever with 10 releases in 2 years. AesirX DMA (Digital Marketing Automation) provides free social media automation across 9 channels (100 delivered posts per day) and each of the 10 different solutions has free access to a range of features.
Our privacy-first solution is designed to protect humankind from Big Tech's systematic abuse in marketing (Digital Twins, Soulbound Tokens, DID, and similar concepts of protocolization of humans included.) by combining AesirX + Concordium ID Layer to protect users' personal data; so it cannot be exploited. Now everyone has a choice to use technology that isn't based on abusive strategies and where ownership of data is 1st party.
For more information visit https://aesirx.io/
Datatilsynet has urged Danish companies to stop using Google Analytics and consider whether their potential continuing use of the tool is within the parameters of the EU General Data Protection Regulation (GDPR).
Data Protection Agencies (DPAs) are independent public agencies that oversee the implementation of data protection legislation through investigation and remedial powers. GDPR provisions are intended to safeguard European residents' privacy. This means, among other things, anyone should be able to access a website without worrying about their information falling into the wrong hands.
For Google Analytics users, the legal issue, which affects the entire EU and everyone around the world, revolves around user data being transferred to the US for processing by Google - an export of personal data that lacks adequate legal safeguards.
More on Delhi Scan
- Mil-Spec Safety & Security Launches New Website
- Trinity Prairie Real Estate Lists Mesmerizing 16.78-Acre Estate in Colleyville, Texas
- Rhody Rug Revolutionizes Online Shopping Experience with the Launch of their New Direct-to-Consumer Website
- Long Island businessman turned recording artist, John Beyer, to release his first love song aptly titled, …"Love You More"
- The 2023 CGI Integrated Care Conference Explores Opportunities in Healthcare Improvement Discovered as a Result of the COVID-19 Pandemic
The Austrian Data Protection Authority made a ruling regarding the usage of Google Analytics back in January 2022. More rulings have since followed about the tool's usage, and not just by the Austrian DPA either. France's data protection watchdog, the CNIL, has also made judgments this year and in June they issued FAQs on "formal notices", which it delivered to numerous companies in France, requiring them to make their usage of Google Analytics legal. The Italian DPA most recently issued a ruling on the tool's usage in June 2022. In each of these situations, the supervisory authorities determined that using Google Analytics in the particular circumstances was illegal.
What to do if you're using Google Analytics
Datatilsynet could not provide much advice or measures on what to do if you are using Google Analytics. The best solution: stop using Google Analytics or you have to add reverse proxy and pseudonymization.
Adopt extra steps and put a plan in place in order to compliantly use Google Analytics.
If appropriate extra measures cannot be implemented, you must discontinue using the tool and find another product that does not abuse customer data and complies with the law.
About AesirX
AesirX is launching the world's first privacy-ensured solution series - resolving the problems of data abuse by providing 'as a Service' software that is legally compliant.
More on Delhi Scan
- Exploring the World of Web3? Lympid Puts Users Front and Center
- "Regenerating Life": documentary film challenges current assumptions about climate change
- Flint's Got Talent Returns To Showcase Creativity In Community
- Autonomous eVTOLs $25 Billion Market by 2030
- Selling a Life Insurance Policy Might be a Better Option Than Letting it Lapse or Surrendering it
The privacy-by-design driven digital marketing solutions support businesses to achieve their business goals through the use of effective mature software.
Having developed successful digital solutions for over a decade, AesirX respects everyone's need for privacy by only ever utilizing 1st party actionable data that enhances the customer or staff experience.
AesirX offers all of its solutions as Free Open Source Software, changing privacy, Marketing Technology and the World Wide Web forever with 10 releases in 2 years. AesirX DMA (Digital Marketing Automation) provides free social media automation across 9 channels (100 delivered posts per day) and each of the 10 different solutions has free access to a range of features.
Our privacy-first solution is designed to protect humankind from Big Tech's systematic abuse in marketing (Digital Twins, Soulbound Tokens, DID, and similar concepts of protocolization of humans included.) by combining AesirX + Concordium ID Layer to protect users' personal data; so it cannot be exploited. Now everyone has a choice to use technology that isn't based on abusive strategies and where ownership of data is 1st party.
For more information visit https://aesirx.io/
Source: aesirx
0 Comments
Latest on Delhi Scan
- 5 Steps to an Exceptional Presentation
- SHO-TEK Expands Nationwide PMO Consulting Services; Launches Free PMO Assessment Tools
- Axiros ACS solution enables Earth Broadband to manage multiple client devices and CPE on AX69
- Art Exhibition - David Mackenzie: Outside the Lines
- Private Offices, Virtual Offices & Meeting Room in Calgary Alberta
- Pizza Hut Joins Colony Ridge Communities, Amplifying the Neighborhood's Vibrant Offerings!
- Desert Outdoor Lighting Announces a 10% Discount for the Beginning of the Holiday Lighting Season
- Mountain Fresh Water Systems Announces 5% End-of-Summer Discount on All Services
- Experience the Future: Tokenum Launches the First Gasless Swap on Ethereum, BSC, and Polygon
- Namify's Innovative Organization Name Generator Redefines Branding
- TEDxTemecula presents 'Re-FORMing' – powerful ideas to shape the future
- Unlocking the Power of Strategic Partnerships in Brazil
- Experienced Voices™ Podcast Series Hosts Leading Entrepreneurs on Secrets to Success, What Entrepreneurs Need to Know
- Wohler launches iVAM-SUM and upgraded replacements for their AMP1-8-M & AMP1-16-M and VMQ-4 at IBC
- Tony Schulte Joins IntellaTriage as New Chief Operating Officer
- Green Office Partner Ranked #1 on Crain's 100 Best Places to Work in Chicago
- Aquia Inc. Joins the AWS Global Security and Compliance Acceleration Program
- Goddess Good Fridae's 'What A Feeling' Dropping During TIFF This Friday!
- Introducing TileRec 2.0: The Revolution in Compact Audio Recording Returns to Kickstarter this October
- Digital Watchdog Launches Blackjack Ai Appliances